A Brief History of the SMS Message [Infographic]
We use them every day and read almost every single one we receive within just a few seconds – but have you ever wondered how the SMS message came to be the most popular method of communication ever created? In this infographic, we present an illustrated history of the SMS message from it’s earliest origins through to the present day.
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Everyone wants a steady job with great pay and benefits right? Not so much for millennials. At least according to some research done in the last few years. It’s not that they want bad pay and poor benefits, just that those things aren’t necessarily the most important. But knowing what is important to them, just might make your SMS recruitment messages more successful.
A recent eMarketer article on the effectiveness of mobile banner advertising reports the main reason people don't click is because they aren't interested in the offer. In fact, only 24% of those surveyed say they clicked on a mobile banner on a website in the last three months.
What is stopping YOU from using SMS technology in your organisation? Here are some of the lingering myths and misconceptions about using business SMS systems for marketing, or stakeholder engagement, that may be holding you back from benefiting from one of the most effective group communication tools available.