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SMS Guides

News, tips & advice from FastSMS

SMS messaging can be used in a myriad ways to expand marketing strategy, to enhance operational efficiency, to save money or a combination of all three.

We find that many customers begin using SMS technology for a single purpose but find more and more uses for it as time goes by. We are always looking out for ways of spotting new uses and sharing these and general best practice across our thousands of users.

We produce general SMS guides such as our SMS Buyers Guide, Business SMS Guide and Mobile Marketing Guide as well as sector-specific guides such as our Recruitment Guide and we plan to keep adding to these. All can be accessed using this link.

Within this section of our blog, you will find further tips and ideas for getting the best use of SMS in all aspects of your business or organisation. If you would like more information on a specific topic please leave a comment below and we’ll get back to you.

In our latest infographic, we present a simple and easy to follow overview of how you can use the Fastsms platform to manage your SMS Marketing replies online. As well as receiving responses from customers via a Virtual Mobile Number (VMN), you can also set up shortcodes to help filter and categorise responses. If you really want to take things to the next level, a keyword on our dedicated shortcode can unlock even more opportunities and help to build a campaign that integrates across your entire marketing strategy. Want to learn more? Check out the infographic below!  ...

You may not have even realised it yet, but Easter is just weeks away, and with it comes a unique opportunity to add some seasonal fun to your marketing mix and demonstrate that your brand has a human side to it - and SMS Marketing is the perfect channel to do this with. No matter what the profile of your business, there are many opportunities that can be used or adapted to capture the interest of new or existing customers and help your brand stand out. Here are 5 ideas to get you thinking.

The new year is traditionally a time when people look to make positive changes in their lives and resolve to tie up loose ends in various areas of life. It is an ideal time for Life Insurers to reach out to both new and existing clients and encourage them to make sure that everything is in order for the new year. SMS Marketing is a powerful and effective solution which is ideal for such a campaign. Here are seven suggestions for using SMS Marketing to start your 2018 campaign.

SMS messaging continues to be one of the most popular ever methods of communication, even against fierce competition from instant messaging apps such as Messenger and WhatApp. It is this continued popularity, along with the incredible ease of use, that has also seen it maintain its position as one of the most effective marketing channels for B2C and B2B companies alike. In this article, our experts offer ten top tips for SMS Marketing success in the coming year.