A Brief Guide to Receiving SMS Messages Online [Infographic]
In our latest infographic, we present a simple and easy to follow overview of how you can use the Fastsms platform to manage your SMS Marketing replies online. As well as receiving responses from customers via a Virtual Mobile Number (VMN), you can also set up shortcodes to help filter and categorise responses. If you really want to take things to the next level, a keyword on our dedicated shortcode can unlock even more opportunities and help to build a campaign that integrates across your entire marketing strategy. Want to learn more? Check out the infographic below!
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Nowadays, there are an increasing amount of companies using SMS marketing, but you can stay ahead of the trend by using it more wisely with our killer strategies list. Best used as part of your marketing mix, alongside other strategies, this should complement other points of contact and deliver an intuitive and responsive customer service that is unrivalled by competitors.
New SMS providers are popping up all the time. Sometimes they make outrageous claims and offer inferior services called “economy” messaging. Read about one recent example, and why using economy routes will likely cost you more money in the long run.
One mistake some marketers make is assuming people will know what to do when they read an SMS message. After all, they’re short and to the point right? How confusing could they be? On the other hand, when writing every other form of marketing they know that calls to action need to be clear. So, just because you don't have much room, it doesn’t mean you get to leave out your call to action! Saving space and being brief is important though, so take a look at three of the best SMS marketing CTAs you can use.
Used across numerous sectors, SMS messaging can be particularly rewarding in the entertainment and hospitality industries. With a combined revenue of over £140 billion, the entertainment and hospitality industries are thriving and their worth is expected to increase substantially in the near future. However, with many Britons having less disposable income to play with, businesses will be vying for custom more than ever. In order to attract new consumers and retain existing customers, companies will need to develop, enhance and refine their marketing techniques. SMS is one such proven technique.
How is a consumer or business to know if the SMS provider they found is good or if they’ll take your money and run? There are lots of things you need to research before choosing a provider, but the following three questions are important ones to help weed out the unreliable ones.
Christmas is coming and with it plenty of opportunities to increase your retail sales or market your services. If you're a hairdresser or beautician, you'll know how busy you get during the festive party season. It's still not too late to create an SMS campaign for Christmas and the New Year.
While you may be familiar with email autoresponders (especially if you’re in marketing) you may or may not know you can set up a similar function with SMS messaging. In concept, it works the same way. But there are some differences in how they are used which I’ll cover here.