This section contains advice, tips and hints for both new and experienced users of SMS messaging in general and users of the Fastsms range of messaging solutions in particular.
We try to share best practice in using SMS that we pick up from our customers and are always looking for innovations we can share on our blog. We generally avoid too much technical content here, that can be found in our “Technical Info” section; and examples of how different types of organisation use SMS are well covered in our “Use Cases“.
So here you will find explanations of a general nature covering such topics as SMS keywords and shortcodes, how international SMS messaging works, what options can be used for inbound SMS.
And if there’s a topic you would like us to cover in an article please let us know and we’ll do our best to rise the challenge.
If you would like to learn more about SMS and how it could help your operation take a look at the resources provided here which includes manuals, industry guides, white papers and more. There is loads of user info also in our Fastsms Support Centre for both new and experienced SMS users.
With SMS as popular as ever and a dramatic shift towards mobile browsing, why would anyone want to receive SMS online? Counter intuitive as it may sound the answer - if you are running an SMS marketing campaign - is why would you not want to receive messages online. After all, the advantages are numerous. There's no need for physical devices, multi-user capability and advanced message management options - and you don't even need a mobile signal. Read on to learn more.
SMS marketing is still one of the most effective marketing channels available to businesses but is often overlooked in the pursuit of newer, more digitised technologies. When you include SMS marketing as part of the marketing mix, you're in a far greater position to increase engagement with your campaign, helping you generate a greater return on your investment. As with all channels, there are certain ways you can ensure your campaign is more effective, by following these simple steps.
Whilst social media has gained the attention of many small businesses as a marketing technique, SMS marketing has become a highly beneficial way of keeping your customers and clients close and building solid working relationships. According to research, 90% of text messages are read within three minutes, meaning SMS marketing shouldn't be overlooked when it comes to your advertising and customer service strategies. SMS marketing may be an ideal tactic for your business marketing, so here's a list of what to do and what not to do to ensure you're making the most of your campaign.
All businesses are subject to the law when it comes to advertising and marketing. Companies cannot make false claims or mislead consumers via advertising materials, for example. Designed to protect consumers and commercial clients, the law regulates most forms of marketing in some way. With companies carrying out various forms of marketing activity, it can be difficult to keep on top of the relevant laws and guidelines. By working with SMS marketing experts, however, you can ensure that your marketing campaigns are fully compliant with the necessary laws and that you’re able to connect with your target audience lawfully and effectively.