5 Phrases for Your Spring SMS Marketing Campaign [Infographic]
Spring is widely celebrated as a time of new life and rebirth – so what better time to breathe some fresh, new air into your SMS Marketing campaign and show your customers that your business is ready to help them make the most of the opportunities the new season brings. Whether you offer spring cleaning services such as gardening or waste disposal or have some great getaways for those who feel the need to spread their wings and fly away, there are some ideal spring phrases included here. And of course, we’ve also found some phrases which are ideal for businesses in the health, beauty and fashion sectors, as well as personal finance. Take a look at this handy infographic to find the perfect phrase for your business now, so you can spring into action with an effective and seasonal SMS Marketing campaign.
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There's no better time to take a closer look at SMS marketing - could it fit your marketing strategy? What should be at the forefront of your mind when you look at whether SMS could fit with your business? Here we've highlighted five things you should know before getting started.
SMS marketing is not quite like most other marketing. You have such a limited space to get your point across, just 160 characters, more or less. It’s not unlike having to create a print advert for a small space, but somehow it can seem more intimidating. That’s why sometimes it seems like marketers forget one basic rule about writing offers: Always lead with the offer! Sounds simple, right?
In order to gain success with SMS marketing, certain strategies need to be put in place. Here are a few top tips on what not to do when marketing your business through SMS messaging.
You’ve probably seen many SMS opt in messages. They’re usually short little blurbs on websites, flyers, TV ads and many other places. You might have even heard one on the radio. They’re so simple, it doesn’t seem it would take a lot of time to make them right?
SMS messaging can be one of your more effective marketing techniques, but only if you do it right. A poorly executed SMS marketing campaign could have disastrous results for your future budget, and for your organisation.
It’s said over and over that SMS is one of the most personal forms of communications today. That’s mainly because people guard their mobile numbers and only give them out to those they think worthy of them. So anyone who has opted into your SMS messaging has indeed invited you into their personal world.
You worked hard to get those customers on your SMS marketing list. But now they are unsubscribing like crazy, or maybe just no longer responding to your messages. What happened? Maybe you’ve committed one of the following common, but easy to fix, errors that can completely drive your customers away.