5 Top Converting Power Words for SMS Marketing
Creating a powerful and irresistible Call to Action (CTA) in your SMS Marketing message is the ultimate way to ensure a successful campaign – but sometimes it’s hard to know which words to use.
In this handy infographic, we’ve illustrated 5 of the most effective, highly converting marketing power words you can use.
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Getting to grips with the underlying psychology of how audiences react both consciously and subconsciously to your message is key to achieving the maximum effect in any type of marketing. All kinds of things come into play with different media, from colours and shapes to images and videos. Even the way things move can have a powerful effect on a viewer. Unlike many other forms of marketing, however, SMS marketing is unique in that the only tool you have is words - and not many of them. But armed with a basic knowledge of consumer psychology, 456 characters is more than enough to get the desired effect. In this article, we present our six top tips to take advantage of the psychology of SMS messaging.
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