So you've got a great new mobile app, or an existing one without many downloads. With well over a million apps in both the Apple store and the Google Marketplace, it's no wonder you have trouble getting people to download it. How do you let people know about it, and make it easy for them to download?
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There’s no shortage of organisations trying to help smokers quit. These include groups that use SMS as a means of supporting smokers while they try to quit. There’s quite a lot of evidence that text messaging can help people break bad habits, or make positive improvements in their lives. Here’s one example from George Washington University.
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Becoming a parent the first time is often overwhelming. To know what to do, we read books, search online, ask our family and friends. But even then it’s easy to suffer from information overload. Wouldn’t it be nice if there was a simple checklist, or specific activities we could be told about on a regular basis via SMS?
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My family doesn’t go to the cinema often, but when we do, I dread the ticket line. So I almost always purchase my tickets online if we plan to go during a busy time, or for a newly released movie. Paying for the tickets is always easy, but getting them at the cinema can be problematic. Enter SMS.
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We work with many recruiters who use our SMS messaging to communicate with their candidates. In today’s world, text messaging is one of the best ways to ensure you can reach people with information, especially when it’s time critical. But are recruiters using SMS in the correct way?
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