Webinars have become a standard form of lead generation marketing. The numbers vary by study, but generally agree that over 60% of marketers use webinars. One thing that's true for all of them is: not everyone that registers will attend. On average about 40-50% of registrants will actually show up. How can SMS help?
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Street food has never been more popular in the UK. An article in the Guardian hints it may be too popular already and have “run out of road.” Whether that’s true or not, it’s certainly true that there’s more competition now than there ever was. SMS could be the difference between failure and success for many of these small businesses.
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It used to be you could skip a lecture or sleep late at university. But using the excuse you forgot about a session is about to become less believable than it already was. And it's all down to the ways educational institutions are using new technology to engage with students, mainly SMS.
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Last year, over 1 billion prescription items were dispensed in England. There were, on average, 19 prescription items per person in England, almost half the population is taking prescription medications. It's safe to assume some people are finding it hard to keep track, enter SMS.
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When people talk about SMS marketing they usually refer to the one-way message with coupon codes for a sale. Or potentially a two-way message requiring the customer to respond with a keyword in order to get a deal. And that is customer communication for sure. It’s also marketing. But it’s just the very basics of what SMS messaging can do for your business.
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