5 SMS Marketing Ideas For Garden Centres [Infographic]
After an inclement Easter, the spring/summer gardening season is now officially open and the challenge is on for garden centres to maximise sales and profits. Whether you are a large, established chain or a local, independent garden centre, SMS Marketing is an ideal tool to reach out to new and existing customers, offering exceptional open and conversion rates at incredibly low prices. Not sure how to use SMS Marketing for your garden centre? This infographic presents a few great ideas to get you thinking.
Share this Image On Your Site
As old as SMS messaging is (going on 25), is it surprising to know that for non-profits and political campaigns it’s just now catching on? It might be, but if you think about it maybe it isn’t surprising. Until the last few years, people have been very reticent to hand out their personal mobile number. Now though, they’re more willing – if they care about the source of the messages.
Most youth and community groups are volunteer-led, and either charitably funded or run on donations, so communications need not only to be effective, but they also have to be easy, and quick for volunteers to use, and low cost. That's where SMS comes in...
The British Equestrian Trade Association’s findings from their National Equestrian Survey 2015 put the economic value of the equestrian sector at £4.3 billion of consumer spending across a wide range of goods and services, with the average spend per horse during the same year at £3600. It is an incredibly varied industry encompassing all types of businesses from sole traders making a living in remote areas to multinational companies. Their customer base typically tends to be busy people who lead largely outdoor lifestyles so the obvious and most effective means of communicating with them is by mobile phone, yet very few equestrian businesses appear to be utilising SMS text messaging marketing. So how could businesses in this sector benefit from this method of marketing?
SMS messaging is proving to be an essential tool for communication between schools, students, parents and staff. SMS messages can be broadcast from schools to parents notifying them of sudden school closures for bad weather, changes of schedule for sporting events or transport delays. And much more too!
One of the best ways to learn something is to study someone that’s done it successfully. In Part 2 of this series, we’ll do just that. Learn how to make your supporters feel good and important using a variety of SMS message types by examining Trump’s successful campaign.
Have you ever been inside a Walmart or ASDA Supercentre? If you have, you’ll appreciate the possibility of what I’ll share in a moment. If you haven’t, try imagining walking into a store so big you can barely see one end from the other, where the shelves are packed with everything you might ever need, and staff who are often less than helpful (not everywhere mind you, but often). The point is you can get lost or frustrated if you’re trying to find a certain item that you need, or is on sale. Finding the right section is sometimes challenging, and even if you think you’re in the right spot you might not be.
Independent artists and performers use many different methods to get people into their shows. Social media is a favourite, but SMS messaging can be even better. Learn how one performer used SMS messaging to sell out performances and how you can too.