Mobile Marketing Campaign: Direct Response
If you are looking to promote a direct call to action from your advertising or want to receive messages as soon as they are sent, rather than through daily reporting as many other solutions offer then a Direct Response campaign is just for you.
Its as simple as it sounds – you advertise a 5 digit number, with a keyword (or not) and people see it, do what it says and you get your result! To help illustrate this please see two classic examples below…
Call Back Example: A finance company wants customers to request a call from an advisor to discuss loans. In their advertising they state “Text LOAN to 80010 and one of our trained advisors will call you straight back”.
Real-time Feedback Example: A radio station advertises a 5 digit number for listeners to text their views to. The received texts are immediately forwarded to an email address, delivering instantaneous feedback.
There really are a load of applications for this kind of campaign, and you can have yours up and running from as little as £25 a month. Read about shortcodes here.
If this feels like something that you could benefit from call us on 0800 954 5305 and find out how this could work for you. Alternatively email helpdesk@fastsms.co.uk or use the chat button below.
Related Articles
Store Locator: A Business SMS Use Case
Hotel Communications: A Business SMS USe Case
Public Sector – SMS Services to Inform and Alert
Unlike many other forms of mass communication - particularly printed letters to constituents - SMS offers opportunities to personalise messages, making recipients feel that their attention and response really counts for something. It can also inspire far more responses and gather data in an extremely efficient way, increasing participation by the public.
How SMS Messaging Benefits Every Level of Education
Schools up and down the country are working tirelessly to increase the opportunities available to young people. But, with budgets being cut, these are tough times for many education providers. One of the biggest challenges facing head teachers, class teachers, and office staff is how to find cost-effective means of effectively communicating with the parents and carers of their pupils. That's where SMS text messaging comes in.
Fastsms Recruitment SMS Guide
SMS vs. Instant Message App Marketing
It seems there's a new messaging app popping up every month. It's hard to keep track of them all, but it's also hard to ignore them if you're looking to use mobile marketing. When you've got limited marketing resources, should you spend them advertising on the latest IM app, or go with SMS marketing?
5 Reasons to use SMS for Transactional Messaging
People rely on their mobiles for everything these days. They check them up to 200 times a day! Any business that communicates with customers can take advantage of that by using SMS messaging for transactional information. Read on to see the top 5 reasons why.
6 mobile marketing campaigns your business should be using
SMS Messaging for Cafes and Restaurants
With more and more people than ever before eating out and sampling food from around the world in eateries up and down the country, the restaurant sector is booming. But if you're operating a small business in the hospitality sector, you need to make sure that you keep your premises as full and thriving as possible in order to pay your bills and keep the enterprise sustainable. That's where SMS messaging comes in. In this blog post, we will look at ways you can use SMS messaging to make your business processes more efficient, boost your customer numbers and become the most popular place in town.
