API (Application Programming Interface): What is it?
An application programming interface (API) is an interface implemented by a software program to enable interaction with other software, much in the same way that a user interface facilitates interaction between humans and computers.
APIs are implemented by applications, libraries and operating systems to determine the vocabulary and calling conventions the programmer should employ to use their services. It may include specifications for routines, data structures, object classes and protocols used to communicate between the consumer and implementer of the API.
We offer access to our API with all our accounts, this is available using the following programming protocols; HTTP, SMTP, FTP/SCP and XML. Supporting documentation with sample scripting for PHP, ASP.net and XML is also provided.
For those who don’t already have an account with us we offer a special Free Developer Pilot Programme for developers looking to add SMS functionality into their software – all you have to do is provide us with some basic information and we’ll give you everything you need to get set up for free – click here for more information.
We are always trying to help our users understand all that they can about FASTSMS and SMS in general so that they can get the most out of their account. Visit our extensive Information Section for more guides and learning resources.
If you have any questions give us a call on 0800 954 5305 or email email@example.com
What do oddly flavoured crisps and SMS messaging have in common? The US version of Walkers brand crisps ran a massive marketing campaign to promote three flavours released for a limited time. Find out how it worked and why SMS played a key role in the process.
For the second year in a row we’ve been selected by Corporate Vision Magazine as the best SMS platform and SMS Service in the UK. We earned those awards by working hard to make the best platform and offer friendly personal service. Read all about it here.
Marketing is all about finding the balance between gaining a personal relationship with a client and communicating in a professional manner. SMS marketing is all about experimenting with that balance and has now become a highly popular form of marketing. Here are 9 reasons why SMS marketing actually does work.
In order to appeal to new customers and interact with existing ones, businesses are always looking for new marketing methods. Whilst many companies are using traditional and online marketing techniques, these aren’t always effective. Email filtering, for example, means that many recipients may not even be aware that they’ve received contact from your company. As many email hosts provide in-built spam filters, it’s easy for email marketing content to be overlooked or ignored completely. SMS marketing, however, overcomes many of the obstacles associated with online and email marketing. Whilst potential customers may not see your company emails, SMS messages aren’t filtered in the same way. The delivery rate is, therefore, far higher for SMS messages in comparison to marketing emails.
Text messages are fast, secure, subtle, simple and reliable - and those aren’t the only qualities they have to offer. Preferable to other forms of communication in many circumstances, they can prove to be a highly useful addition to a police force’s armoury.
With consumer spending on Britain's 57 million furry friends valued at over £4.5 Million and all the signs showing that this is only going to increase, there has never been a better time for the sector to invest in marketing - and SMS marketing should be top priority. As pet owners spend more and more time pampering their pets and investing in pet paraphernalia, the opportunities are infinite. SMS marketing is one of the best ways to ensure that your offers get seen - and in most cases, instantly. With its low costs, exceptionally high open rates and above average response rates, SMS Marketing offers huge potential for ROI.