With its low costs and incredibly high open rates, SMS Marketing remains one of the most effective direct marketing channels available. It is proven to improve customer engagement, boost sales and even enhance your reputation for excellent customer service. Although it has never been easier to use SMS Marketing, it is not always so easy to come up with great campaigns. To give you a helping hand, we’ve prepared a list of great ideas that are guaranteed to engage your audience, encourage interaction and help to build excitement and hype for your brand. Read on to learn more and be inspired.