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sms competitions Tag

News, tips & advice from FastSMS

SMS competitions are an effective way of generating sign-ups for a mobile marketing database. If you plan an SMS marketing campaign it is important that you only send to numbers that are opted in to your messages. Not only will you be breaking regulations if you “cold call” but the campaign just won’t deliver good results.

SMS competitions can be simple single question campaigns or more sophisticated using multiple questions and responses. Either way it can generate new prospects and start to build a relationship with them. Competition entries can be texted to an SMS shortcode or virtual mobile number together with a keyword.

Text message marketing works because it is short, quick, personal, and immediate. You don't want to annoy the people you're reaching out to. If you're running an opt-in campaign, or a contest, keep the process to as few steps as possible.

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