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News, tips & advice from FastSMS

Creating a powerful and irresistible Call to Action (CTA) in your SMS Marketing message is the ultimate way to ensure a successful campaign - but sometimes it's hard to know which words to use. In this handy infographic, we've illustrated 5 of the most effective, highly converting marketing power words you can use.

We use them everyday and read almost every single one we receive within just a few seconds - but have you ever wondered how the SMS message came to be the most popular method of communication ever created? In this infographic, we present an illustrated history of the SMS message from it's earliest origins through to the present day.  ...

A common question for those using SMS marketing is that of how many characters are actualy available. Although a single SMS message traditionally has a character limit of 140 characters, modern technology allows mulitple messages to be seamlessley joined up or 'concatenated', giving you a much more generous 459 characters in total. To help you better understand, we've created this handy infographic.  ...

With the UK population addicted to their mobile phones, SMS Marketing is far superior to email marketing in terms of open rates, conversions and overall ROI. The key to a successful campaign lies in following some simple steps. In this handy infographic, we present the 10 steps to launch a successful SMS Marketing campaign.

SMS Marketing is one of the most effective marketing channels available and has the ability to far outperform any alternative. It is a cost-effective solution that offers exceptional ROI. So just why is SMS Marketing so effective. Take a look at this graphic to see why.  ...