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News, tips & advice from FastSMS

SMS messaging can be useful to charities in a variety of ways both for fundraising and for general operational purposes.

Shortcodes can be used to take contributions although this is not quite as attractive as it might seem because the sums collected include VAT and network costs so the full amount is not paid to the charity. But SMS is brilliant for publicising events, coordinating volunteers, spreading news and handling logistics.

Costs are low so valuable funds are conserved at the same time as effectiveness is increased.

Posted on 17/09/2015
In Business SMS

SMS messaging is a popular topic. The growth of mobile has everyone jumping on board the SMS waggon and they all have something to say. I've compiled a list of five topics that I've seen written about that just aren't true, or at the very least are potentially misleading enough to be called myths. I'm going to try and offer some insight into why these myths exist and what the truth is, as I see it anyway!

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Posted on 20/08/2015
In Mobile Marketing

The focus for advertising campaigns today is often mobile, web, or digital. It’s certainly true that more and more people are using technology for just about everything. But with all that technology, it’s easy to overlook another, more traditional form: Print!

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Posted on 04/06/2015
In Mobile Marketing

So many of us are used to having our mobiles around nearly 24 hours a day that it’s easy to forget it’s still a growing industry. And though SMS has been around for over two decades, the ways we use it and people’s willingness to use it continues to grow. So for this blog I picked out five facts about mobile and SMS that really make the case that SMS for business has come of age. Let’s see if you agree.

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Posted on 31/03/2015
In Use Cases

Is your charity taking advantage of mobile fundraising? A report from ThirdSector indicates 55% of charities aren't doing so, which creates a huge opportunity for those that do. In the UK, almost three quarters of the population, 72%, use smartphones.

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Posted on 05/03/2015
In People Management

For decades, all kinds of emergency personnel relied on pagers to communicate with each other and their organisations. The system was created long before the days of mobile phones or even text messaging. But now things are changing, as we explain in this blog post.

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