More than 450 Million Text Messages Sent by UK Banks in 2013
A study by the British Bankers Association revealed that mobile banking in the UK finally caught on. Mobile users doubled their transactions using apps and banking websites. But they also took advantage of bank’s text messaging services.
For example, HSBC said 64% of the text messages they sent to customers were low balance warnings. But balance updates are just one of the many ways banks are using text messages. With your consent, your bank can send you a message for:
- Your balance has fallen beneath a specific amount,
- Your balance has reached a specific amount,
- A deposit has been made in your account
- A withdraw occurred from your account
This huge number of text messages is part of a 105% increase in mobile banking transactions in 2013 according to the British Bankers Association. Another study by PricewaterhouseCoopers found that 67% of mobile users from the UK, US, and China used their devices at least weekly to pay bills or other banking tasks.
With the recent launch of the Paym system mobile banking is likely to see to even greater increases. If you haven’t heard HSBC, the Bank of Scotland, Barclays, Lloyds Bank, Halifax, Santander, and TSB are offering their customers the ability to pay bills simply using a text message. To find out how to register and use the Paym system read the website or contact your bank.
Have you texted anyone a payment yet? If not, what’s the main reason you haven’t? Leave a comment if you have any experiences of mobile banking that you would like to share.
Ever wonder if a company is as good as it says it is? One of the only ways to know is to read honest reviews from customers. Well, we wanted to know if people loved NetMessenger as much as we do. Turns out, they love us. Read this post to discover why.
Choosing the right SMS provider is important for your business. Should you choose an industry specific specialty service or a more general multipurpose SMS provider? We look at the pros and cons of each in this blog. Take a look and see what will work best for you.
Most youth and community groups are volunteer-led, and either charitably funded or run on donations, so communications need not only to be effective, but they also have to be easy, and quick for volunteers to use, and low cost. That's where SMS comes in...
Whether it's a cinema, theatre or concert hall, your entertainment venue is missing a trick if it's not utilising SMS marketing to get those bums on seats. We take an in-depth look at how all kinds of entertainment venues can really make the most of SMS marketing.
Keywords are a big deal in SMS marketing. They’re more important than ever, whether you use a shortcode or a virtual mobile number (VMN) if you’re planning on using two-way messaging. Here's what you need to know to help you choose the right keyword for your SMS marketing campaign.