Deaf and Hearing Impaired: A Business SMS Use Case
SMS Text Messaging has literally thousands of uses, many of which are often overlooked by your average person. If you have a large number of customers who are deaf or hearing impaired, a ‘Textline’ is an ideal way for them to contact you requesting services or simply for general correspondence.
The following are just some of the sectors already benefiting from using SMS text messaging to communicate with their deaf and hearing impaired customers: Charities, Medical, Clubs & Societies, Educational Institutions
For more information on how you could be utilising SMS text messaging within your business call us on 0800 954 5305 or email firstname.lastname@example.org
SMS marketing is one of the most popular forms of communication when it comes to efficient, cost effective customer contact. SMS marketing allows businesses to connect directly with their customers and customers the opportunity to contact your business at a time that suits them. Across several sectors including hospitality, leisure, and retail to name but a few, businesses are making improvements to their customer experience offering through effective SMS marketing. Here we've listed out some of the key ways SMS marketing can help to improve your customer experience offering.
In a world where your competition can be found in just a few seconds, instilling brand loyalty in customers is a greater challenge than ever. One way to proactively reach out to customers is via SMS. The personal nature of SMS messages, combined with high read rates, gives you the opportunity to develop relationships with each customer.
Around the world bank branches are disappearing. Just yesterday I received an email from Business Intelligence (BI) predicting the doom of US bank branches and cash machines. Their data is based on US economic and survey data, but others have done similar research in the UK and the world. And they all agree: the days of the local branch bank office are soon to be over.
Hotels constantly strive to improve customer experiences, but sometimes things go awry. Many problems could be fixed if the customer complains while at the hotel rather than later when they return home. By having a 'textline' you can give guests the opportunity to share their views directly with management without a direct confrontation.
Every organisation needs to streamline its operations, reduce waste and operate on “lean” principles; from global pharmaceutical companies to local GP surgeries. SMS provides superb value for money in the way it reaches and engages stakeholders. Messages go straight into the hands of the right person in an unmissable way. Backed by an SMS provider in the UK familiar with public and private healthcare, systems can be created to use text messages to save money and time.
The first thing to remember is that legally, you must give the customer the chance to both opt-in and opt-out of your SMS campaign - but the good news is people are happy to opt-in - 49% of them according to a 2014 survey. So all you need to do is stay compliant and follow some basic guidelines to grow your list.