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fundraising Tag

News, tips & advice from FastSMS

Fundraising activities these days are in competition with a myriad other organisations competing for the same money. SMS messaging can help keep you ahead of those not yet using SMS marketing and help you catch up with those that already are.

Keep your existing supporters updated with news of your activities to keep you in the forefront of their mind and prevent them drifting away. Promote your events via text messaging with reminders close to the event to maximise attendance. Use SMS to attract new supporters and provide an opportunity to donate via text using reverse billing in conjunction with an SMS shortcode and keyword – “Text DONATE to 87007 to donate £3” for example.

Posted on 06/12/2016
In Use Cases

There’s a lot to learn from the contentious US election. Don’t worry, this isn’t about politics. It’s about learning from Trump’s SMS fundraising efforts in the context good SMS marketing. So, whether you hate him, love him, or don’t care it doesn’t matter. Read the blog how successful SMS fundraising campaigns can work.

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Posted on 12/10/2016
In Use Cases

Most of us are familiar with SMS marketing in a commercial context. Many organisations use text messaging as a powerful means of creating brand awareness, enticing people to buy, and as a way of promoting special deals and new products. The charity sector can also benefit hugely from regular SMS campaigns.

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Posted on 07/04/2015
In Mobile Marketing

In a previous article I shared two examples of SMS marketing messages I received and how their call to action worked, or not. This time I want to share two more examples to help you in crafting the perfect call to action for your SMS marketing messages.

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Posted on 31/03/2015
In Use Cases

Is your charity taking advantage of mobile fundraising? A report from ThirdSector indicates 55% of charities aren't doing so, which creates a huge opportunity for those that do. In the UK, almost three quarters of the population, 72%, use smartphones.

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Posted on 12/08/2014
In Use Cases

It's sometimes a challenge for charities to get people's attention. But once you get it, SMS messaging is a great way to keep it. Why? People freely give their emails, but their mobile number is often closely guarded. So when someone opts in to your charity campaign with their mobile number, it means they are invested in your cause.

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