5 SMS Marketing Ideas for Valentine’s Day [Infographic]
It’s February already, and for many businesses that means just one thing – Valentine’s Day, and how to make the most of this annual celebration of love to increase profits as well as build the brand. There are many different sectors which can take advantage of Valentine’s Day to boost sales – and this useful infographic presents just 5 ways that different businesses can make use of this practical and inexpensive channel. Of course, there are many other businesses that can also benefit from SMS Marketing too – not just now but all year round. Just take a look at our constantly updated blog to find a wealth of ideas that you can implement immediately.
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If you are looking to get going with SMS marketing it's worth learning a bit about the "tricks of the trade" so you avoid the common pitfalls and get off on the right foot. Read about three important marketing concepts that will maximise your success in this venture.
According to Internet Retailer, data conversion rates for text messages are double that of email when the link goes to a mobile responsive landing page. Even with a small list, this can result in a huge increase in sales, signups, lead generation, contest entries or whatever the goal of your campaign is.
SMS marketing or short messaging service marketing is swiftly gaining popularity all over the world. Using text messages for business purposes is convenient and quick. It's also extremely cost-effective when compared to other methods of communication. When used correctly, an SMS marketing campaign can do wonders for your business reputation, not to mention your profits.
The drive to earn and retain consumer loyalty is big business in the UK. Increasingly, companies are grasping the important role SMS text messaging can play in this. Customers’ mobile phone numbers are gold dust. The most forward-looking companies are developing systems to encourage customers to opt-in. Then, they are structuring SMS campaigns to build loyalty and reap maximum commercial advantage from it.
We’re all familiar with shortcodes without actually knowing what they are. Shortcodes are the 5 to 6 digit numbers that businesses use for sending and replying to their text messages. To keep costs low and to get into the mobile space as quickly as possible, your small business needs a shared shortcode, here's why.