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SMS Marketing Blog

News, tips & advice from FastSMS

Posted on 20/03/2018
In Use Cases

For smaller, independent galleries who are ready to innovate and adopt new approaches, the time has never been better to reach out to those in search of new experiences in the arts and culture sector. One way art galleries can extend their reach and attract new visitors is through SMS Marketing, a simple and cost effective channel that has proven to be extremely effective. In this article, we look at five ways independent art galleries can make the most of the medium.

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Posted on 15/03/2018
In Mobile Marketing

Marketing campaigns must be carefully constructed to ensure that certain essential ingredients are there. The challenge with SMS is the incredibly limited amount of space, meaning it is harder to draft the perfect message. On the plus side, response times, open rates and click through rates are significantly higher than any comparable channel, making the extra effort worthwhile. So just what should always be included in your SMS Marketing messages? Here are three key ingredients.

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Posted on 14/03/2018
In Mobile Marketing

When planning an SMS Marketing campaign, it is essential to understand character count. This affects both the length of messages that can be sent, as well as the number of units used and the cost of the campaign. Although an individual message is limited to 160 characters, the total maximum length available is a generous 459 characters as these longer messages are split up for sending before being seamlessly joined back together on the receiving handset. Here's all you need to know at a glance:...

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Posted on 13/03/2018
In Use Cases

With an estimated 50% of the UK's self storage marketplace controlled by larger, established operators with multiple locations, the pressure is on for smaller and independent facilities to find new and effective ways to attract new customers and retain existing clients - and SMS Marketing is the ideal solution. So how can self storage facilities use SMS Marketing? Here are some easy to implement ideas.

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Posted on 09/03/2018
In Use Cases

The Six Nations Rugby Championship is well underway. Whilst for those with a keen interest in the sport, the jargon and game play make perfect sense, for the less familiar it can be somewhat incomprehensible - as brilliantly captured in the latest advert for Domino’s Pizza. Whether you follow the game or not, there is a lot we can take from the Six Nations Championship and apply to SMS Marketing. Here are five lessons.

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