The FASTSMS Jargon Bustong A-X
Ever confused by some of the technical terms thrown about while reading some articles or blogs about SMS Text Messaging, well then you’ve come to the right place.
Our jargon busting SMS Glossary covers everything from API (Application Programming Interface) to XML (Extensible Mark-up Language) – and if we ever come across something beginning with Y or Z that needs explaining we vow to include that too!
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The Growth of SMS Among Professional Services Firms
We all know how great SMS marketing is for companies which sell to consumers, such as hairdressers, night clubs, garages and hotels. But why would a primarily business to business organisation want to use SMS marketing and why would it want to use FastSMS as its online SMS platform?
SMS Messaging Makes for Great Customer Service
It was late Thursday afternoon on a busy week when I heard the familiar jingle. I received a text message from the company I rented a DVD from about a week prior (I know, who rents DVDs these days - but stay with me). They wanted to ask if I’d forgotten about it, since I hadn’t yet returned it. Indeed I had forgotten.
What was the First Smartphone?
So what was the first ever smartphone available? Here we discuss whether it was the Simon from IBM back in 1992 or maybe the Ericsson GS88, or the Nokia 9000 communicator a year earlier. Whichever it's hard to imagine a world without smartphones yet almost as difficult to accept they've been around for 20 - 25 years.
Mobile Marketing 5 times more effective than online, study says.
Email to SMS – is it relevant?
7 Channels for “Free Promotion” of Your Opt In Campaigns
While there are many ways you can probably think of to promote your SMS opt in campaign, there may be some “free” channels you’re neglecting. Thanks to Google, I can point out seven of them. At the mCommerce Summit Google gave a presentation about app promotion and optimising. I can’t even convey how exasperated the presenter was when he talked about how many opportunities companies just let slip by.
What Every Business Ought to Know About A2P SMS
Can your business benefit from A2P SMS? According to recent research the answer is yes. See the industries that are using it and how the convenient and easy to use fastsms API can get you started, even if you don’t want to code.
What You Can Learn About SMS Marketing from These 7 Companies
The Information Commissioner’s Office (ICO) issued seven monetary penalties against companies this year. We’ve read through them all – so you don’t have to – and discovered two lessons every company should learn about SMS marketing if they want to be successful.
One Dentist Eliminated No-Shows with SMS Appointment Reminders
No-shows are a serious issue in dental offices. Some surveys estimate they account for as much as 10% of appointments, resulting in thousands of pounds lost each year. Many practices send reminders via post or email, but simple appointment reminders aren't always that effective. Not only is there a loss of revenue, but other negative side effects as well.