The FASTSMS Jargon Bustong A-X
Ever confused by some of the technical terms thrown about while reading some articles or blogs about SMS Text Messaging, well then you’ve come to the right place.
Our jargon busting SMS Glossary covers everything from API (Application Programming Interface) to XML (Extensible Mark-up Language) – and if we ever come across something beginning with Y or Z that needs explaining we vow to include that too!
Related Articles
SMS and the Future of Sales and Marketing
Four years ago, reputable commentators in The Guardian were wondering if SMS - short message service or text messaging - had peaked in performance after a two-decade exponential rise. Here we look at the evidence which shows that SMS is not only going strong, but continuing to stand out as an essential marketing channel for many businesses.
How SMS Messaging Benefits Every Level of Education
Schools up and down the country are working tirelessly to increase the opportunities available to young people. But, with budgets being cut, these are tough times for many education providers. One of the biggest challenges facing head teachers, class teachers, and office staff is how to find cost-effective means of effectively communicating with the parents and carers of their pupils. That's where SMS text messaging comes in.
6 SMS Marketing Ideas for Events Planners
How to use virtual mobile numbers for staff communication during a crisis
ICO issues a huge fine for massive illegal SMS campaign
ICO, the Information Commissioner's Office, has recently imposed a huge fine on direct marketing company Help Direct UK for sending illegal SMS messages.
What Your Customers Want From SMS Marketing
Mobile marketing offers an unprecedented access to your customers virtually any time, anywhere. This is particularly true for SMS marketing because it is “always on”. Customers don’t have to be surfing the web, or using an app to receive messages. Instead, they see the marketing messages right alongside ones from their friends and family.
Schools Turn to SMS Messaging for Contacting Parents
SMS messaging is proving to be an essential tool for communication between schools, students, parents and staff. SMS messages can be broadcast from schools to parents notifying them of sudden school closures for bad weather, changes of schedule for sporting events or transport delays. And much more too!
Creating the Perfect SMS Marketing Strategy for Small Businesses
When it comes to SMS marketing, a large number of small to medium sized businesses often consider it to be a tactic that is only used by large corporations. It can however, when used correctly, transform your marketing efforts.