Two way messaging: Is it essential?
When we consider the importance of two way online text messaging it is best to remember that SMS is a communication tool, just as a phone, email client or online chat facility. Now imagine receiving an email you couldn’t reply to, or worse, a phone call where you couldn’t respond – it just wouldn’t work!
As text messages can be used as a method of one way communication, sometimes people think its natural to treat it as such – but think about the person on the receiving end. A Fastsms Virtual Mobile Number enables this essential, but often overlooked, send/receive opportunity.
With Fastsms your number is yours, and yours alone – it is not a 5 digit shortcode filtered through keywords. Any replies you get come straight back to you, so you receive them as quickly as you would do as if to a phone.
A great way to add another level to your employee and customer communications is to advertise your number as a contact option, helping you keep in touch through an individual’s preferred medium.
Many SMS providers will tell you how important two way messaging is and then charge you the earth for the privilege when the cost to them is actually very small…
A Fastsms Virtual Mobile Number is just £99 a year, a tenth of the price of some of our competitors – in fact, we think they are so essential that if you buy 5,000 credits we’ll give you one for FREE…
To find out more about communications solutions from Fastsms including Virtual Mobile Numbers click here or call us on 0800 954 5305 for a FREE demonstration.
The recent weather likely has many people thinking about their summer holiday. It's great news for travel agents looking to book ahead for the coming months. If you're a travel agent, SMS messaging is fast becoming a primary way to communicate with your clients.
While brevity might be one of the keys to good advertising, perhaps the most important is to make sure your message reaches the right people. The goal of targeted marketing is not to bombard so many people that some will inevitably listen, but rather to target and nail down your core demographic.
When it comes to SMS marketing, a large number of small to medium sized businesses often consider it to be a tactic that is only used by large corporations. It can however, when used correctly, transform your marketing efforts.
One of the major metrics in SMS marketing is how many people opt in to receive your messages. But there’s a flip side to that metric: how many people opt out. In the ideal world, no one would ever leave your list and instead continue to make purchases or support your organisation for as long as you decide to message them.
New mothers face many challenges in the days and weeks following the birth of their child. Any parent will know most of them well with lack of sleep being a primary one. But many women are also at risk for other conditions that could be prevented by regular monitoring - enter SMS.
One of the best things about instant messaging is the ability to send emoticons and emoji to convey a feeling with just one image. Many companies are trying to use them in their SMS marketing. There are technical issues with using them though, as well as questions on whether it’s good marketing practice.
There are just shy of 200,000 registered charities in the United Kingdom. Between them, they spend around £80 billion per annum. SMS marketing for charities is coming of age as an important tool for reaching supporters and benefactors alike, and there are a few important things that charities should be bearing in mind if they are to make the most out of this fact.