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copywriting Tag

News, tips & advice from FastSMS

SMS messaging is a powerful tool in your mobile marketing campaign but your copy has to be well written or you won’t get the best results.

Good copywriting must take into account the constraints of the 160 character message limit, the legal imperatives laid down by regulatory bodies and the personal nature of SMS.

We have helped many thousands of clients get this right and in this section we share many of the best practices we have come across. Follow these and you will maximise the return from your mobile campaigns.

Creating a powerful and irresistible Call to Action (CTA) in your SMS Marketing message is the ultimate way to ensure a successful campaign - but sometimes it's hard to know which words to use. In this handy infographic, we've illustrated 5 of the most effective, highly converting marketing power words you can use.

The clocks have turned back, the days are shorter and the mornings are getting frostier. Like it or not, winter is upon us. Although (Christmas aside) it may not be our favourite time of year, it can nonetheless conjure up powerful images. Knowing how to capture the wonder of winter and use it to add that special touch to your SMS Marketing campaign is a great way to show your human side, demonstrate your creative flair and most importantly, increase sales. Read on to learn more.

SMS Marketing is a low cost, powerful marketing tool for reaching and engaging with consumers, as well as offering tremendous added value to companies operating in the B2B sector. For copywriting agencies, SMS Marketing is highly attractive not just because of its exceptional open and response rates, but also the low costs, high ROI and ease of use. If you are looking to build your market penetration and reputation for customer service as a copywriting agency, look no further than SMS Marketing.

Whether you are a fashion outlet looking to promote your latest range of scarves and hats, a local cafe with a special warming autumn menu or even an automotive business, a sprinkling of autumn vocabulary in your SMS Marketing will help to entice your customers to buy - as well as proving that you are more than just a robotic marketing machine. With up to 456 characters to play with, don’t be afraid to get creative and have fun with some seasonal wording. Read on for some top tips.

In marketing, the words you choose to use have immense роwеr. Nowhere is this more true than in SMS Marketing with its limited character count. Carefully chosen and well timed words anda phrases саn еnсоurаgе potential buуеrѕ tо tаkе the right асtіоns and engage with your brand, helping to boost both reputation and sales. In this article, we look at some super successful phrases thаt really should bе included in уоur SMS Mаrkеtіng arsenal, аѕ well as ѕоmе useful tips on hоw to fullу utіlіzе thеm.