• Call Us: 0800 954 5305
  • Login
 

api Tag

News, tips & advice from FastSMS

API stands for Application Programming Interface and describes a set of software components that enable two software systems to work together.

Fastsms offer two different API solutions, HTTP and XML, which make it relatively easy for our two way SMS messaging system to work together with a third party software application that needs to send and/or receive text messages.

Typically this will be a CRM (Customer Relationship Management) System or a monitoring and alert system or simply an add on to report customer transactions, such as renewals, deliveries, etc., to the customer instantly.

When you think about your SMS marketing campaigns would you label them as fun? Is there any aspect of your SMS marketing or loyalty program that you think customers would call fun? If so, you're going to love what you read in this blog. If not, then you need to read this blog. It turns out that a little bit of fun and games can keep your customers more engaged – and more loyal.

...

The benefit of using SMS messaging for authentication is that people have their mobiles with them all the time. It’s convenient for them to receive the passcodes quickly so they can get logged in and do their business, whatever that may be. At its simplest, the procedure goes something like this...

One of the key takeaways from the Salesforce 2015 State of Marketing Report was that when mobile is integrated into your marketing strategy, everything performed better. That makes sense when you think about it. Mobile is a unique channel that provides you a direct link to your customers.

...