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SMS Marketing Blog

News, tips & advice from FastSMS

The clocks have turned back, the days are shorter and the mornings are getting frostier. Like it or not, winter is upon us. Although (Christmas aside) it may not be our favourite time of year, it can nonetheless conjure up powerful images. Knowing how to capture the wonder of winter and use it to add that special touch to your SMS Marketing campaign is a great way to show your human side, demonstrate your creative flair and most importantly, increase sales. Read on to learn more.

We use them everyday and read almost every single one we receive within just a few seconds - but have you ever wondered how the SMS message came to be the most popular method of communication ever created? In this infographic, we present an illustrated history of the SMS message from it's earliest origins through to the present day.  ...

Britain’s vehicle hire sector is booming. Having overcome a downturn in the earlier part of the decade, all the indications are that the industry has undergone a quiet revolution - and with it, so has the way that hire companies communicate with their customers. So how can car rental companies improve their reputation for customer service and increase revenues with SMS Marketing? We look at some of the possibilities on offer. Read on to learn more...

With little over five weeks left until Christmas, the festive party season is about to begin. As soon as December is upon us, restaurants all over the UK will be opening their doors for what they hope will be their busiest period of the year. Whether your customers are looking to advance book for a family meal, meet up with friends or simply eat out for a refreshing change, SMS Marketing is without a doubt a powerful tool to make sure that your business can celebrate a full house this festive season.

A common question for those using SMS marketing is that of how many characters are actualy available. Although a single SMS message traditionally has a character limit of 140 characters, modern technology allows mulitple messages to be seamlessley joined up or 'concatenated', giving you a much more generous 459 characters in total. To help you better understand, we've created this handy infographic.  ...