Today we’re bringing our technology with us on our travels - using our smartphones to create a more personalised experience, one that points us towards tailor-made itineraries. This means those who promote certain sectors of the travel industry are in a strong position to have their SMS marketing campaigns favourably received.
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One of the best ways to learn something is to study someone that’s done it successfully. In Part 2 of this series, we’ll do just that. Learn how to make your supporters feel good and important using a variety of SMS message types by examining Trump’s successful campaign.
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There’s a lot to learn from the contentious US election. Don’t worry, this isn’t about politics. It’s about learning from Trump’s SMS fundraising efforts in the context good SMS marketing. So, whether you hate him, love him, or don’t care it doesn’t matter. Read the blog how successful SMS fundraising campaigns can work.
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Do you know what your customer’s want? Would you ever offer something other than coupons, discounts, or other deals in your SMS marketing? At least one company is giving it a try, and differentiating themselves from the competition. Read the blog for details.
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What do oddly flavoured crisps and SMS messaging have in common? The US version of Walkers brand crisps ran a massive marketing campaign to promote three flavours released for a limited time. Find out how it worked and why SMS played a key role in the process.
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