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News, tips & advice from FastSMS

We do our best to bring you the latest news and gossip from the world of SMS and Mobile Marketing. As SMS messaging becomes ever more widely adopted we expect to offer you a steady supply of SMS news so why not subscribe to our blog?

We will include info on new products and services in the mobile market. We will share usage statistics showing which operators are growing or losing out. What devices are proving popular and which are flops. Also reports from industry events, product launches, exhibitions and anything else we think you might find interesting.

We’ll also keep you up to date with what is happening inside Fastsms. Changes to the product range, new technologies, special offers and our plans for the future. We’ll include changes or additions to the team as well.

And if you want to share your stories with us please leave your comments below.



Like Google, you may think a SIM farm is an old video game (go ahead, Google it!). But when it comes to SMS messaging, a SIM farm is nothing like a fun and harmless video game. SIM in this context is referring to a subscriber identity module, or SIM card in a mobile device. Every mobile on a GSM network uses one. It contains information about the owner and mobile including number, contact lists, network authorisation.

The Internet opened up mass communication in ways no one ever imagined it could. But there’s also another trend leveraging today’s communication technology: Communicating with just one person via applications. According to Transparency Market Research, the A2P SMS market will be worth over £45B in just a few years.

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SMS marketing is considered an electronic form of communication. That means its use is governed by the Privacy and Electronic Communications (EC Directive) Regulations. It may sound scary, but it really isn’t that hard to understand. However, in light of my last blog I thought it worthwhile to go over the basics of the EC Directive to help you better understand what you can and can’t do with your SMS marketing.

One of the amazing things about SMS messaging is the ability to reach out and send messages to those we care about instantaneously: birthday wishes, get well soons, Merry Christmases, and of course Happy New Years! But there’s something special about New Year’s wishes. After you’ve had your traditional kiss and hug as the bell tolls, you grab your mobile and send your “Happy New Year!” text to everyone you care about who’s not at the party. Millions of people (literally) are doing the same thing at the same time.