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News, tips & advice from FastSMS

SMS messaging is great for sending out alerts and reminders that generally get immediate attention from the recipient. This is very useful for service operations to keep in touch with their clients either on a regular basis or in an emergency.

So when a service is due, or an MOT in the case of vehicle service, it is a great idea to send a series of reminders before the service is due. This helps the customer and also helps ensure they come to you for the service, not a third party. Equally SMS is ideal for notifying customers of product recalls.

In coordination with your sales department you can also send out new product announcements, upgrade opportunities, and promote events such as free trials or demonstrations. See below more examples of how this helps you keep in touch.

Global brands are increasingly taking advantage of a Short Message Service (SMS) to connect to customers and improve customer communication and engagement. This trend is taking root amongst small companies too, as they grasp the potential to not only communicate effectively in real-time but use SMS to save time and money in their customer relations procedures.

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When it comes to small to medium sized businesses, however, a lot of companies believe that they don't have the time or resources to truly find out who their customers are. This often results in confused messaging, emails with low open rates and low conversion levels on their website. There is, however, a way that businesses can collect precious data from their customers which will not only help them engage with their customer base on a personal level but also result in data which can help power future marketing campaigns as well as improve aspects of the company.

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With 64% of people stating they prefer text messaging for customer support, over voice calling – it is no wonder the hectic, often overstretched health care sector is utilising SMS messaging frequently. Below we’ve listed out a range of benefits of using text messaging within the healthcare sector.

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SMS is a very personal method of communication that is ideally suited to customer service. Where email can seem lazy and automated phone responses uncaring, the mobile inbox communicates directly with the user, for whom the phone is often their go-to device.

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Did you know you can send more than text in an SMS message? Well, technically it isn’t an SMS message if it isn’t text. Instead, the multimedia messaging service, or MMS for short, is an extension of the SMS core functionality. It allows you to send short videos (40 seconds or less), images or audio over mobile networks just like an SMS message.

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