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News, tips & advice from FastSMS

Sales managers can use SMS messaging to great effect both in terms of contacting customers and for managing and communicating with sales personnel.

SMS marketing is great for generating leads and SMS can also be used to keep the prospect informed. Confirm receipt of their enquiry, tell them who will be handling it and what the next step is, keep them in the picture without badgering them.

If your sales team are out on the road then SMS is the best way of keeping them informed too. Tell them about new leads, messages from customers and prospects, ask them to check in with the office. SMS is also safer than voice calls when people are driving and provides a permanent record they can refer back to. This section will provide more details on how sales managers can benefit from using SMS messaging.

If you are a car dealership learn how SMS marketing can help you generate more enquiries, turn more enquiries into sales and ultimately promote your brand and increase customer loyalty and repeat sales. Sounds to good to be true? Read this post and you might change your mind.

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This year SMS marketing is predicted to become an even bigger piece of the mobile marketing pie. Businesses of every size will be launching their first ever campaigns. If you’re one of them, take a look at our handy SMS marketing checklist below to help you do it right from the very beginning.

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Facebook is a popular place. According to Statista, they had 1.44 billion active users in the first quarter of 2015. It’s no wonder then that businesses are flocking to advertise there. But big isn’t always better. SMS marketing is similar in many respects to Facebook advertising, and for some uses it is actually better. Let me explain and see if you agree.

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Go Auto, a car dealership in Edmonton Canada, was using SMS messaging in their business for marketing. And their sales staff used text messaging on their mobiles to connect with customers. But it was all getting a bit out of control. They wanted something that would let them manage their SMS messaging better.

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What do 5,000 marketers from ten different countries say about SMS? It’s great, and we’re going to do more of it. Well, that’s the gist of the results in the Salesforce 2015 State of Marketing Report. Mobile marketing has taken a central place in most company’s strategies, and SMS is a growing part of it. Here are some key statistics from the report.

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