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hospitality Tag

News, tips & advice from FastSMS

SMS messaging and mobile marketing are of great benefit to companies in the hospitality business. Restaurants, hotels, bars, takeaways and so forth live in a hugely competitive world and any advantage gained over the competition can be of crucial importance.

Firstly they need to build a permission based opted in list to aim their marketing at. Run quizzes, competitions, voting campaigns to build interest than broadcast news, special deals to get fast results. Capture the mobile numbers of your customers and text them a thank you, build loyalty with special offers only for existing customers. Encourage customers to text in to you, to reserve tables, place orders or enquire on opening times.

Hospitality businesses not yet using this approach are missing out. Read below the different ways SMS is being used.

Posted on 08/11/2016
In Use Cases

SMS marketing can be a double-edged sword, which is why it's crucial to ensure that each one of your campaigns is well thought out, immaculately spelt, financially accurate (i.e., the prices listed are correct), and, perhaps most importantly, the time and date is 100% accurate. Only once you have triple-checked each one of the components should you then consider sending out a batch.

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Posted on 29/09/2016
In Use Cases

The campervan and caravan industry grew 16% this past year. Campsite and holiday park owners can connect with the thousands of new travellers using SMS messaging. After all, 76% of travellers prefer to take their mobile on holiday rather than a friend.

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Posted on 13/09/2016
In Use Cases

Now that the peak travel season is over, how can travel agents stay top of mind in their customers? If you look around, you’ll notice everyone seems to have a mobile. That means SMS is the perfect way to reach them and make sure you’re not forgotten.

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Posted on 04/08/2016
In Use Cases

Hotel guests use review site ratings like TripAdvisor to make decisions about where they’ll stay. If your hotel doesn’t rate well, you’re in trouble. Find out how you can get more positive reviews when you use SMS messaging to communicate with guests.

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Posted on 07/07/2016
In Business SMS

Sometimes bloggers or journalists get a bit carried away. They see some data or fact, and run off to declare there’s a trend you need to know about. The latest one I’ve seen is all about how to reach the generation of “cashless shoppers”. The argument goes that you need to use SMS messaging to reach customers because they are all shopping online – where you obviously can’t pay in cash.

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