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News, tips & advice from FastSMS

Estate agents know that speed and quality of communication is often the difference between success and failure. SMS messaging is proving to be an effective and affordable to estate agencies and brings a meaningful edge over those competitors not yet using it. It can be used in several ways.

Inform house hunters by text as soon as a property becomes available. Let them text in a property reference number and receive details back instantly. Notify clients of viewings, by text, and enable them to text back when they can accommodate the visit. All these actions add up to happier clients, more sales, lower costs and greater profits.

Although the uѕаgе of SMS Marketing hаѕ іnсrеаѕеd іn thе property ѕесtоr in thе last few уеаrѕ, many аgеnсіеѕ are ѕtіll nоt bеnеfіtіng from the powerful opportunities the ѕеrvісе hаѕ tо offer. SMS Marketing allows letting agencies tо сrеаtе a dаtаbаѕе оf роtеntіаl landlords аnd tеnаntѕ whісh саn be uѕеd for the marketing оf thеіr properties and services for both types of customer, as well as generally promoting thеіr brand - all of which are essential for survival in thіѕ соmреtіtіvе market.

In recent years, there has been a noticeable shift in the property market towards a new generation of estate agents who are leading a push away from the traditional high street model. With new generations entering the housing market and changing customer behaviours, estate agents are having to look for new ways to attract both buyers and sellers. SMS marketing is a low cost and highly effective tool which could help. In this article, we explore how estate agents can use SMS messaging to attract and engage with customers, helping to boost sales and increase revenue with a minimum of effort.


If you're an estate agent who isn't using SMS to increase their database of buyers and sellers, then you're an estate agent who isn't maximising their clients' phone numbers. A mobile number is something your purchasers and sellers are quite happy to share with you, and this voluntary opt-in can be invaluable when it comes to getting an edge in a competitive market. Using this information, you can create effective and affordable marketing campaigns, whether you’re alerting your clients to a change of price or promoting a particular property.


Estate agents can use SMS messaging to give themselves a real edge in the property business. Confirm appointments with viewers; update sellers on progress; provide property details by text to enquirers, every hour of every day, instantly. All great reasons for a seller to choose you over the competition.