In this blog I also share a story from a previous job where timekeeping was critical to the success of the company and how SMS could have helped. For any business needing to keep track of employee time and payroll, SMS is a perfect fit. This simple form of communication is so versatile, it can be used for just about anything.
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Facebook is a popular place. According to Statista, they had 1.44 billion active users in the first quarter of 2015. It’s no wonder then that businesses are flocking to advertise there. But big isn’t always better. SMS marketing is similar in many respects to Facebook advertising, and for some uses it is actually better. Let me explain and see if you agree.
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Are you plagued by invalid numbers or fraudulent mobile numbers for your taxi service? Or are you too afraid to use SMS for your services because you think it can be abused too easily? While there will always be someone trying to make trouble, the good news is that you can help stop people (competitors?) from falsely ordering a pick up. Our web-based SMS platform provides just the tools you’ll need.
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In many ways, SMS messaging is so commonplace people don’t think about it. They just do it. For example, using SMS for mobile marketing in retail is a fairly standard use case whether you’re a company or the consumer. But there are always exceptions – those who innovate when it seems there’s nothing new to be had. Here are two examples of companies from the US using SMS in ways no one else is – yet.
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Mo Farah is in the spotlight again, but not for winning. I’m not here to offer commentary on what he may or may not have done – or even what his coach may have done. Instead, I wanted to talk about the issue of his missed drug tests from a different perspective, and offer a solution that could have helped him and other athletes that miss their appointments, but didn’t have intent to infringe on the anti-doping regulations.
