Mobile Marketing Campaign: Advanced Vote
Advanced Vote: Mobile Marketing Campaign
Running an advanced vote campaign is a really great way to engage your audience, as is any situation where you are asking for opinion. At the end of the day we all love to be asked what we think and are in cases where we have a strong feeling one way or another we are more than happy to share it – its human nature.
It can be easily used in many of the same situations as a simple vote. As soon as people give their opinion one way or another (as with the examples discussed below) they are aligning themselves with that particular party, becoming invested.
Take for example, an individual votes for their favourite pizzeria, it is unlikely that they will then go and eat at the nearest rival. People love the concept of loyalty, and the majority endeavour to have this as a personal trait – it’s why we feel giddy at the prospect of being rewarded for being a ‘loyal customer’ and have loyalty cards for shops and bars.
The difference of an advanced vote when compared to its simple counterpart is the options available; voters can give their opinion in a range of categories, rather than a simple two way, Yes or No/A or B, vote.
Advanced Vote Example:
A magazine runs a survey to find the best foods in a range of categories. For example best fast food restaurant, best supermarket, best new food product. The reader responds as follows:
Text RESTAURANT PIZZA EXPRESS to 88010
Text SUPERMARKET WAITROSE to 88010
Text NEW WISPA to 88010
Whether you are running the vote to gain data for future mobile marketing campaigns or trying to engage your audience you are sure to trigger their allegiance to a particular way of thinking which can have a great many benefits to all involved. If you think this might be for you sign up for a Free Account. If you need advice on getting started use the Live Chat button at the bottom of the page, email email@example.com or call us on 0800 954 4305.
When people talk about SMS marketing they usually refer to the one-way message with coupon codes for a sale. Or potentially a two-way message requiring the customer to respond with a keyword in order to get a deal. And that is customer communication for sure. It’s also marketing. But it’s just the very basics of what SMS messaging can do for your business.
With more and more people than ever before eating out and sampling food from around the world in eateries up and down the country, the restaurant sector is booming. But if you're operating a small business in the hospitality sector, you need to make sure that you keep your premises as full and thriving as possible in order to pay your bills and keep the enterprise sustainable. That's where SMS messaging comes in. In this blog post, we will look at ways you can use SMS messaging to make your business processes more efficient, boost your customer numbers and become the most popular place in town.
The life of an IT administrator or manager is a constant battle with the equipment and software they manage. If an issue isn’t fixed in a reasonable time, there are usually consequences in one form or another. So how can you use SMS alerts to make sure your IT team is always aware of issues and the need to fix them quickly?
SMS marketing is one of the most effective and efficient marketing channels currently available, enabling businesses to directly communicate with their target customers. If you're considering building your first SMS marketing campaign, or you have already ran a campaign but achieved limited success, read on to see how you can build an effective SMS marketing campaign to achieve your business objectives.
How SMS Marketing can help guarantee a sold out summer season for independent travel agents and tour operators. In this article we explore how small and medium-sized independent companies in the travel and tourism sector can take advantage of the opportunities offered by SMS marketing to ensure a sold out summer season.
The digital marketing age has really given us so many options when it comes to running campaigns. If you Google “digital marketing channels”, you’ll get article after article about which ones work the best. Of course, most of them won’t completely agree. Here we take another look at how email and SMS measure up against each other.