Mobile Marketing Campaign: Subscription Manager
A subscription manager campaign is one of those that really does have a lot of subtle potentials, some that are not always directly attributable to an incoming revenue – a marketing nightmare, how do you justify something when you can’t place upon it a definite return on investment.
By showing you how a subscription manager campaign might be used we should be able to highlight some of the benefits…
Subscription Manager Example: A sports TV channel offers news updates for a range of sports. Viewers text in with the sport(s) they are interested in to receive regular goal flashes, score updates, team news, club announcements etc.
A classic example, and one that is very much in use. It’s great as it can be largely automated, requiring little supervision and you can choose to have it reverse billed, making the cost to you extremely minimal. You also gain invaluable opted-in data for future campaigns for people who are genuinely interested.
Above all of this is the unmeasurable human factor – used correctly a subscription manager campaign can dramatically enhance your other products and user experience ensuring you maintain a loyal and active customer base.
To find out more about subscription manager campaigns and other mobile marketing strategies, grab us using online chat, email helpdesk@fastsms.co.uk or call us on 0800 954 5305 to find out what could work best for you. Equally click here for a free account to put us to the test.
Related Articles
5 SMS Marketing Ideas For Volunteers Week [Infographic]
13 Questions You Should Ask When Choosing An SMS Provider
5 Reasons You Want to Use SMS Messaging in Your Business
Are you looking to grow your business? Get more customers? Have larger profits? Of course you are. Isn't every business looking to improve, grow and generate more sales? More and more businesses are realising how SMS messaging can help them do all those things. But it's nice to have some facts to back up what most people seem to assume is true.
“Many parents would like school reports on their children’s performance texted” a survey says.
Credit Checks: A Business SMS Use Case
Use All The Data You Can When Personalising Your SMS Messages
It’s said over and over that SMS is one of the most personal forms of communications today. That’s mainly because people guard their mobile numbers and only give them out to those they think worthy of them. So anyone who has opted into your SMS messaging has indeed invited you into their personal world.
5 SMS Marketing Ideas for Volunteers Week
SMS messaging helps both job seekers and recruiters
How does SMS messaging helps recruitment agencies? Just as importantly how does it help job seekers? This post explains several benefits for both recruiters and candidates. Perhaps the key issues are the speed of communication with SMS and also the innate privacy of SMS messaging.
News Flash For Property Managers: See How SMS Messaging Saves You Money
Often people think SMS messaging costs a lot of money. Particularly when they plan on sending thousands of messages. So in this blog I want to walk through an example of how much money SMS messaging can actually save property managers and housing associations.
3 Reasons Why SMS Marketing Is Perfect for the Holiday Season
Everyone knows the holiday season is a peak time for making sales and marketing. Predictions are that the UK will spend £73B in retail stores before the season is over. Find out three reasons you’ll want to use SMS marketing to get those shoppers into your store.