Why businesses love SMS notifications
The mobile phone has opened up an endless amount of opportunities for businesses to connect and communicate with their customers in new and improved ways, gaining better open rates, response rates, as well as being quick, easy and cost effective for the business. It goes without saying that customers desire and preference has now moved or is moving to a more mobile solution. The mobile phone offers customers a more convenient and familiar method of communication, as well as being instant. There are many different successful business use cases for SMS currently, from marketing and sales, through to customer support and SMS appointment reminders. One specific area that has really been revolutionised through SMS, is business SMS notifications. With most people being in constant contact with their mobile phone at all times, if a business needs to send important information, transactional messages or notifications to their customers, then SMS is the perfect communication method...
