5 SMS stats to excite any business about SMS
SMS is simply the worst kept secret for successful business SMS communication. What started out as a few maverick corporate businesses testing the water by using SMS to talk to their customers, has turned into a mass global adoption of SMS as a business major B2C communication channel, for businesses of all shapes and sizes. With the huge success of business SMS, businesses companies began to explore different ways they could utilise SMS into their business. From transactional SMS, to SMS reminders and notifications, to promotions and marketing, SMS has become the Swiss army knife of business communication. There are thousands of stats and success stories around SMS flying around, like the whopping 98% open rate, or the fact that 90% of all text messages are read within the first 90 seconds. However we have chosen to talk about just five stats that you might not have heard before, but they should...
