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SMS Marketing Blog

News, tips & advice from FastSMS

Creating your first SMS campaign can be a daunting task. in this post we take it back to basics and discuss the different types of SMS marketing campaigns. To begin with we focus on the simplest distinction between campaign types, whether it is primarily inbound (receiving) or outbound (sending).

Your customers are likely thinking about food at certain times of the day, and at those times their phone is almost certainly within arms reach. Using SMS marketing you can time your messages perfectly because you know that the time you send them is the time they get read, usually within 2 minutes.

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Traditionally Boxing Day is the biggest shopping day in the UK. But last year, the US holiday shopping events on Black Friday and Cyber Monday were also huge events in the UK. If you start planning early, you can take advantage of the special days to boost your holiday sales in 2014.

What is one almost guaranteed way of getting new customers? Ask for them. Really. Studies show that 83% of satisfied customers are willing to recommend a company, product or service to their family and friends. Here's how you can use SMS to simplify and improve your referral marketing.

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This blog is a bit of a departure for us. We don’t usually like to toot our own horn, but we’re excited about the results from our latest customer survey. We’re also grateful to everyone who took the time to share their opinions and thought it would be a great idea to let them, and you, know how it all turned out.