Read for yourself the five key statistics relating to SMS marketing. Once you have seen these you will understand better how to build successful SMS marketing campaigns that win new customers and generate loyalty and repeat orders from your established customer base.
In our demanding, 24/7 world it is difficult to stay on top of your SMS marketing campaign but with scheduling you can ensure you are getting your message to your audience whatever the time.
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81% of mobile phone users use SMS or text messaging and 90% read text messages within three minutes of receipt. But it's not just a convenient way to chat with friends, fix a rendez-vous or remind people to do things; it has also become a powerful marketing tool for businesses large and small, national or global.
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Almost any business, or even a not-for-profit company, can take advantage of the frenzy of sporting events, like The Olympics. Especially when you combine it with mobile marketing. That’s because there are plenty of fans, and their devices, here in the UK.
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Yet another company (Quigley and Carter Limited) have been fined by the ICO for not having permission to send SMS messages. In this case, they had outsourced their marketing to a third party who then sent messages on their behalf. So is staying compliant with the regulations regarding SMS messaging so difficult? It doesn’t have to be.
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