Two way messaging: Is it essential?
When we consider the importance of two way online text messaging it is best to remember that SMS is a communication tool, just as a phone, email client or online chat facility. Now imagine receiving an email you couldn’t reply to, or worse, a phone call where you couldn’t respond – it just wouldn’t work!
As text messages can be used as a method of one way communication, sometimes people think its natural to treat it as such – but think about the person on the receiving end. A Fastsms Virtual Mobile Number enables this essential, but often overlooked, send/receive opportunity.
With Fastsms your number is yours, and yours alone – it is not a 5 digit shortcode filtered through keywords. Any replies you get come straight back to you, so you receive them as quickly as you would do as if to a phone.
A great way to add another level to your employee and customer communications is to advertise your number as a contact option, helping you keep in touch through an individual’s preferred medium.
Many SMS providers will tell you how important two way messaging is and then charge you the earth for the privilege when the cost to them is actually very small…
A Fastsms Virtual Mobile Number is just £99 a year, a tenth of the price of some of our competitors – in fact, we think they are so essential that if you buy 5,000 credits we’ll give you one for FREE…
To find out more about communications solutions from Fastsms including Virtual Mobile Numbers click here or call us on 0800 954 5305 for a FREE demonstration.
Mobile messaging is the most effective means of direct marketing for a lot of industries. If you really want to capitalise on your SMS marketing campaigns and achieve the best possible results, there are a few things you can do. Here are our top five tips for running super powerful SMS marketing campaigns.
Read some practical advice on how you can use SMS messaging to drive more traffic to your website. Include a shortened url in your SMS marketing message that sends the recipient to a special offers page or a how-to video or even a top-up page for consumables. But make sure the page is mobile friendly.
In our demanding, 24/7 world it is difficult to stay on top of your SMS marketing campaign but with scheduling you can ensure you are getting your message to your audience whatever the time.
Ever wondered why SMS text messages are limited to 160 characters? You might think it was an arbitrary choice but that wasn't the case. 160 characters was chosen based on scientific research (sort of). Read the history behind it and learn how you can send texts of up to 456 characters now.
Every good retail business owner knows that the key to success is keeping his or her customers happy. Your level of customer service should be all encompassing to succeed and should consist of more than just being polite to the customer at the till.
Emoji are showing up everywhere. Should you be using these cute, fun, and illustrative icons in your SMS marketing? Your customers probably want you to. Around 72% of people have positive feelings about brands who use emoji. But before you get started, you’ll want to find out the details in this blog.
SMS is a very personal method of communication that is ideally suited to customer service. Where email can seem lazy and automated phone responses uncaring, the mobile inbox communicates directly with the user, for whom the phone is often their go-to device.