Top Tips for a Successful Christmas SMS Marketing Campaign [Infographic]
Christmas is a great time to take advantage of the incredible power of SMS Marketing – an effective and low-cost marketing solution that offers high ROI. So what are the secrets to a successful Christmas SMS Marketing campaign? We’ve presented some top tips from our team of experts in this festive infographic.
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The year of mobile marketing is finally here. You’ve heard it before, but it’s clear it has finally arrived. In fact, it may have arrived last year so if you haven’t joined yet you might be late to the party. Don’t worry, there’s still time. Here are 3 reasons SMS needs to be an integral part of your mobile strategy going forward.
Marketing messages, whether in print or electronic have many parts to them. In the beginning there’s the hook that entices someone to continue reading, and near the end is the call to action. That’s where you make it clear what you want someone to do after reading the message. There are many parts in between these two, but these are, arguably, the two most important.
One of the greatest advantages of SMS marketing is how fast it is. You might be thinking I’m talking about the almost instantaneous delivery rates, or how quick it is to write a message and send it to your entire list – but this time we’re talking about how fast you can get results.
While there are many ways you can probably think of to promote your SMS opt in campaign, there may be some “free” channels you’re neglecting. Thanks to Google, I can point out seven of them. At the mCommerce Summit Google gave a presentation about app promotion and optimising. I can’t even convey how exasperated the presenter was when he talked about how many opportunities companies just let slip by.
Over 92% of people in the UK have mobile phones. SMS marketing is one of the best ways to reach out to them in a personal way. But for your marketing to be a real success, you need to get replies. Using a shortcode with keywords offers many benefits for your marketing. Let’s take a look at the top three.
One of the best things about instant messaging is the ability to send emoticons and emoji to convey a feeling with just one image. Many companies are trying to use them in their SMS marketing. There are technical issues with using them though, as well as questions on whether it’s good marketing practice.
With a ratio оf fоur mоbіlе devices tо еvеrу computer, іt’ѕ сlеаr where your сuѕtоmеrѕ аrе to be found. Mоbіlе mаrkеtіng is nо longer ѕоmеthіng уоu саn аffоrd to put оn the tо-dо-lіѕt fоr thе futurе; you need tо make sure your message is reaching people on mоbіlе dеvісеs nоw. SMS Mаrkеtіng is the perfect solution – it hаѕ proven to іnсrеаѕе сuѕtоmеr engagement tо unрrесеdеntеd levels and is incredibly low priced. Read on to discover 5 rеаѕоnѕ whу сuѕtоmеrѕ love SMS Mаrkеtіng.
Wеb dеѕіgn and digital marketing are lucrative but hugely competitive areas of buѕіnеѕѕ and in the modern marketplace, technology plays a central role to the success of both. Successful agencies large and small are able to harness the power of individuals with high levels of training and exceptional skills to deliver a service that has almost unlimited potential in today’s digital age. Many, however, have yet to discover the power of adding SMS Marketing to the mix. Read on to learn more.
Does the thought of cold calling fill you with dread? You might think it would be easier to use SMS messaging instead. And though it’s legal to do so in some circumstances, you might want to rethink using it that way. Read the full blog to find out why.
There’s no better time to take a closer look at SMS marketing – could it fit your marketing strategy? What should be at the forefront of your mind when you look at whether SMS could fit with your business? Here we’ve highlighted five things you should know before getting started.