Recruitment Industry Grows With Technology – And SMS Messaging
Did you know that before World War II there were no recruitment agencies? Or that 73% of agencies have successfully hired someone using social media?
The history of the recruitment industry is tied to growth in technology, especially since the 1970s when computers first became mainstream. I’m not talking about personal computers that would come in the following decade but the big ones that companies would use to manage and store data. Since then each new revolution in technology has corresponded to one in the way people search for jobs.
Flo Software Solutions, a business management software company, created an infographic that details the history of modern job seekers and the recruitment industry as technology evolved. It continues right up until current era when people apply for vacancies directly using their mobile devices.
If there’s one thing I could add to the infographic below, it would be the power of SMS messaging in recruiting. While the infographic does touch on mobile usage, it’s more from the angle of accessing the internet vs. a quick, simple, fast form of communication available to everyone with a mobile.
Recruiters today don’t need to wait for people to find and apply for jobs on the internet. They can simply send a text message out to their database with a new opening and watch the applications stream in. They can save time too, by sending updates to prospects via text message letting them know when their applications are received or processed. The potential uses are virtually unlimited.
Is there anything you would add to the infographic? You might also find our SMS Recruitment Guide useful.
We work with many recruiters who use our SMS messaging to communicate with their candidates. In today’s world, text messaging is one of the best ways to ensure you can reach people with information, especially when it’s time critical. But are recruiters using SMS in the correct way?
Recruiters today don’t need to wait for people to find and apply for jobs on the internet. They can simply send a text message out to their database with a new opening and watch the applications stream in. They can save time too, by sending updates to prospects via text message letting them know when their applications are received or processed.
SMS messaging is a terrific way of keeping in touch with employees. Confirm work schedules, notify employees of payroll transfers, chase deadlines and more. What's really great is that the employees themselves really want employers to communicate the way.
SMS messaging supports all sorts of use cases. Most of the time, businesses consider it an expense. But for some businesses, there's a method that could turn that expense into income. See some examples of how it works, and if it might be for you in this blog.
Everyone wants a steady job with great pay and benefits right? Not so much for millennials. At least according to some research done in the last few years. It’s not that they want bad pay and poor benefits, just that those things aren’t necessarily the most important. But knowing what is important to them, just might make your SMS recruitment messages more successful.
More and more recruiters and marketers are now realising the powerful impact SMS marketing can have. Fast, direct, discreet, and accessible to a candidate even when they might not be able to talk on the phone, they are still able to check their phone for text messages.
Technology has changed how companies operate in recent decades. It’s changed how employees work too. Successful companies are taking advantage of these changes, specifically mobile phones and SMS messaging. Read our blog to see five ways you can use SMS messaging in your business.
Does the thought of cold calling fill you with dread? You might think it would be easier to use SMS messaging instead. And though it’s legal to do so in some circumstances, you might want to rethink using it that way. Read the full blog to find out why.