Fastsms Mobile Marketing Guide
Mobile marketing is probably the fastest growing tool in the marketer’s armoury at the current time. It is quick and easy to implement, inexpensive to set up and operate and works just great for all kinds of companies and organisations.
Because it sends your marketing message straight to someone’s mobile phone it grabs their attention and open rates of up to 98% are common. Compare that to the 22% open rate of email marketing.
This immediacy coupled with the apparent limitation of having to restrict messages to 160 characters makes mobile marketing ideal for delivering very specific calls to action.
- Click to see our special offer
- Show this message at our check out to get 10% off
- Reply YES + your name to 87007 to enter our prize draw
- The possibilities are relatively limitless
Does this sound to be good to be true? Is mobile marketing really that easy?
The answer is yes but…
There are some simple principles you are wise to follow when creating a mobile marketing campaign. They are nothing difficult but you do need to know about them. And this is where the Fastsms Mobile Marketing Guide comes into its own. This document will give you the basics to follow including:
- EU Regulations
- Getting Started
- The Strategy
- The Message
So, if you are considering or investigating the introduction of mobile marketing campaigns in your organisation we would recommend you download the guide, make a list of questions or ideas you’d like to discuss and then either call or email firstname.lastname@example.org or just grab us on chat. We have literally thousands of users running these campaigns so can save you loads of time by sharing best practice.
With a ratio оf fоur mоbіlе devices tо еvеrу computer, іt’ѕ сlеаr where your сuѕtоmеrѕ аrе to be found. Mоbіlе mаrkеtіng is nо longer ѕоmеthіng уоu саn аffоrd to put оn the tо-dо-lіѕt fоr thе futurе; you need tо make sure your message is reaching people on mоbіlе dеvісеs nоw. SMS Mаrkеtіng is the perfect solution - it hаѕ proven to іnсrеаѕе сuѕtоmеr engagement tо unрrесеdеntеd levels and is incredibly low priced. Read on to discover 5 rеаѕоnѕ whу сuѕtоmеrѕ love SMS Mаrkеtіng.
With the rise of the app, some marketers have been quick to sound the death knell for the SMS. But reports of the SMS's death have been greatly exaggerated. With over 76% of the UK population now dependent on their smartphones for everything from news to personal communication, the SMS remains a great tool to directly engage with your customers.
When it comes to small to medium sized businesses, however, a lot of companies believe that they don't have the time or resources to truly find out who their customers are. This often results in confused messaging, emails with low open rates and low conversion levels on their website. There is, however, a way that businesses can collect precious data from their customers which will not only help them engage with their customer base on a personal level but also result in data which can help power future marketing campaigns as well as improve aspects of the company.
Now that the peak travel season is over, how can travel agents stay top of mind in their customers? If you look around, you’ll notice everyone seems to have a mobile. That means SMS is the perfect way to reach them and make sure you’re not forgotten.
In our demanding, 24/7 world it is difficult to stay on top of your SMS marketing campaign but with scheduling you can ensure you are getting your message to your audience whatever the time.
Most of us are familiar with SMS marketing in a commercial context. Many organisations use text messaging as a powerful means of creating brand awareness, enticing people to buy, and as a way of promoting special deals and new products. The charity sector can also benefit hugely from regular SMS campaigns.