5 Reasons to use SMS Marketing in 2018 [Infographic]
It may be up against competition from web-based instant messaging apps such as WhatsApp and Messenger, but all the indications are that SMS is just as important as ever and is likely to remain a highly important channel for many more years to come. So why should you choose SMS Marketing to promote your business in 2018? In this infographic, we’ve shared 5 good reasons that you can take in at a glance.
Share this Image On Your Site
Despite a greater than ever demand for playschool places, many sessions remain unfilled due to the varied hours that parents and carers choose to book, as well as other factors such as illness, holidays and routine appointments. Empty spaces are not just an inconvenience when it comes to staff scheduling – they are also valuable sales opportunities. So how can you make sure your nursery fills those empty spaces and maximises profits? The answer lies in SMS messaging.
Ask most individuals and they will tell you that they generally use SMS messaging for personal communications. For B2B marketers, this single assumption often leads to this powerful channel being completely ignored. Whilst it may be true that most messages sent by individuals are indeed personal in nature, this is not necessarily the same for messages they receive. Read on to learn why SMS messaging has huge potential in B2B marketing and how to use it to increase ROI and engagement.
Winter is historically peak season for mechanics, and the recent spell of arctic weather in the UK has seen breakdown numbers reach record levels. Even the most modern of cars can fall victim to the cold weather, meaning that as long as you can be found, there is money to be made. Whether used as a tool to retain existing clients or attract new clients, SMS Marketing has a lot to offer mechanics this winter. Here are some suggestions.
If you are the owner-manager of a UK retail business, then you will know that it’s vital to use every weapon you have available to battle with the big guns on the high street and online. That must include embracing all the advantages modern technology provides, including a communications campaign based on the Short Message Service (SMS) – better known as text messages. Not sure what SMS is about and how it will work for your shop? Then read on, because you are missing a golden opportunity to give your small shop a much bigger presence and outreach.
Go Auto, a car dealership in Edmonton Canada, was using SMS messaging in their business for marketing. And their sales staff used text messaging on their mobiles to connect with customers. But it was all getting a bit out of control. They wanted something that would let them manage their SMS messaging better.
The UK’s thriving eating-out market is worth over £40 Billion and all the evidence indicates this is only set to increase. There has, however, been a huge shift in the way customers interact with eateries. SMS Marketing is an excellent way for restaurants to reach both new and existing customers to keep people coming through the door and filling tables. Read this article to learn how restaurants can use SMS Marketing to their advantage and stay profitable in an ever more challenging climate.
Around the world bank branches are disappearing. Just yesterday I received an email from Business Intelligence (BI) predicting the doom of US bank branches and cash machines. Their data is based on US economic and survey data, but others have done similar research in the UK and the world. And they all agree: the days of the local branch bank office are soon to be over.
A recent OFCOM report answers the age-old question: Do SMEs use SMS messaging? Maybe it’s not such an old question, but the answer is quite interesting if you work in an SME. That’s because SMS turns out to be one of the most relied on communications methods available.
How work based education providers can take advantage of SMS Messaging to boost attendance and reduce the time and costs associated with arranging and re-arranging training sessions. Read this article to learn how private education and training companies can benefit from simple SMS confirmations and reminders with some illustrative examples. We also briefly explore the possibilities offered by automated responses using SMS keywords in conjunction with a virtual mobile number.
SMS Marketing is a low cost, powerful marketing tool for reaching and engaging with consumers, as well as offering tremendous added value to companies operating in the B2B sector. For copywriting agencies, SMS Marketing is highly attractive not just because of its exceptional open and response rates, but also the low costs, high ROI and ease of use. If you are looking to build your market penetration and reputation for customer service as a copywriting agency, look no further than SMS Marketing.